Sales Objectives

Framing Objectives to reflect the audacious goals

  • Customer Service Objectives are challenging goals that inspire the team to achieve solid progress within the desired period, typically a quarter
  • Objectives are qualitative directional statements - Eg. Enhance Customer On-Boarding Experiences
  • Customer Service Objectives typically include areas like-Customer Support, Customer Engagement, Customer on-boarding
Sales Key Results

Become adroit at setting Key Results with relevant KPIs

  • Key Results are the means to achieve an objective (The “How to achieve”)
  • Key Results should be measurable, tracked regularly, ambitious, yet achievable
  • A Customer Service Key Result example would be, “Create Scripted end-user training”

Customer Service OKR Examples

  • Build a High-Performance Customer Service Team

    46%
  • Decrease average interactions per ticket from 4 to 2

    4 2 3
  • Decrease escalated calls from customer from 45% to 10%

    45% 10% 17%
  • Contact at least 2 brown bag sessions per week

    0 26 2
  • Showcase Happy Customers

    59%
  • Increase survey rates for the existing customers from 30% to 70%

    0 100 58
  • Initiate trust indicator column on the blog page

    0% 100% 30%
    404040 60
  • Build and train the team to use customer response template to reduce wait time

    0% 100% 90%
    404040
  • Improve the Rate of Resolving Customer Complaints

    13%
  • Improve customer complaints transfer rate to respective departments by 30%

    0 100 10
  • Initiate records for customer resolution process for future references and training

    0% 100% 30%
    4040 60
  • Maintain customer complaints resolution rate by 50%

    25% 75% 57%
  • Improve Customer Engagement by Acquiring New Software

    53%
  • Increase date tracking process simpler by acquiring a CRM

    0% 100% 60%
    40404060 60
  • Hire a 24/7 telly support team

    0% 100% 45%
    4060 60